Who will receive my news release?

_ News producers, editors, assignment desks, reporters, reviewers, bloggers and columnists working at the U.S. Hispanic, Spain's and Latin America's news media. English-language news organizations covering topics of interest to the Latino community also receive our clients' news releases. Please, see our distribution circuits.

Why should my organization send news releases to the Hispanic news media?

As you know, about 50 million Hispanics/Latinos live in the United States, including 26 million who are online. According to the University of Georgia, Hispanics/Latinos in the U.S. have a purchasing power of $950 billion to $1 trillion. More than 700 Hispanic publications, hundreds of TV and radio stations, six Spanish language TV networks and several newswires - Associated Press, Reuters, AFP, EFE and Notimex - have been serving the U.S. Hispanic community in Spanish for years. More than 300 million Spanish-speaking people live in the United States, Latin America and Spain. By the way, did you know that the U.S. is the second largest Spanish-speaking country in the world?

What is the difference between Contacto PR News and other news release distribution services?

_ The answer is very simple: we are journalists..., we know what Hispanic assignment editors, news editors, producers, reporters and bloggers expect from a news release. We know who's who in the U.S. Hispanic, Spain's and Latin America's news media, in some cases personally. We know where and how to reach them. One more thing. Contacto PR News is a high-quality, cost-effective, affordable service.

What are the benefits of using Contacto PR News?

_ Contacto PR News offers you:

- Distribution of your news release in both English and Spanish for the same price, with the committment of placing your release in the hands of real decision-makers at newsrooms;

- free translation to Spanish of news releases for distribution through the U.S. National, Spain's and Latin America's circuits, and affordable news release and feature article writing for all circuits;

- free handling of your images, including high resolution image and multimedia files for distribution through the U.S. Hispanic, Spain's and Latin America's circuits and U.S. regional circuits;

- publication of news releases in Contacto News Service online platforms at the fingertips of indexing robots from Google, Yahoo, Bing, Ask and other search engines.

- services rendered from a perspective of professional journalism with a knowledge of what newsrooms' decision-makers need from PR practitioners and PIOs;

- experience in dealing with Hispanics for almost three decades as news media professionals and members of the community.

What types of files is Contacto PR News able to handle?

_ Contacto PR News is able to handle Word, PDF, simple text, and HTML documents, as well as Flash, .jpg, .gif and tiff image files. We also handle and distribute video and audio releases in .mp3, .mov, and other formats.

Does Contacto PR News work with PR agencies?

_ Of course. Contacto PR News is a loyal partner of PR agencies trying to reach the U.S. Hispanic and English-language mainstream news media. Our services help PR agencies save energy and time, and let them focus on their fundamental PR tasks. No membership fee required.

Would Contacto PR News translate my news release to Spanish?

_ Yes. All news releases for distribution through the U.S. National, Spain's and Latin America's circuits will be translated to Spanish free of charge, if needed. For distribution through other circuits, your company will pay some fees. Please, see our translation fees.

Would Contacto PR News write a Spanish-language
news release for my organization?

_ Yes. Our experienced editors and writers can write a Spanish-language news release or feature article for your organization. We know the psychology of our counterparts working at newsrooms. We know what they like and what they dislike when reading a news release. Please, see our news release writing fees.

How much do you charge for your distribution services?

_ For a better idea of our rates, please visit our Distribution Rates area.

Other Questions and Answers:

How many Hispanics live in the U.S.?

_ More than 50 million Hispanics live in the U.S, according to the Census Bureau.

Hispanics in the U.S. have a purchasing power of...?

_ Over $1 trillion, according to the Selig Center for Economic Growth at the University of Georgia.

How many Hispanics live in Latin countries...?

_ Over 300 million Hispanics live in Latin America's Spanish-speaking countries and Spain.

Is the U.S. a Latin country?

_ Although not considered a Latin country, the United States is home of more than 50 million Hispanics/Latinos. America is the second largest Spanish-speaking country after Mexico, which has a population of 106 million. Spain and Argentina have a population of over 40 million each.

Is it possible to reach Hispanics living in the U.S. through Spain's and Latin America's news media?

_ Yes, it is. Many Hispanics living in the U.S. visit the online editions of their native countries' most relevant news media. That's the case for Mexican visiting El Universal, EsMas.com, La Jornada, and Radio Formula. It's also the case of Colombians visiting El Tiempo and Caracol networks. On the other hand, many Hispanics living in the U.S. visit Google to search relevant news. Google Noticias shows news stories and feature articles from 750 Spanish-language news organizations based in the U.S., Latin America and Spain.

If you need further information, please go to our Contact Us area or call 818 241 4073.